Web Design & Development

A website that
turns visitors
into revenue.

Strategic web design and development for growing small businesses. As your web design agency, we build websites that attract the right visitors, build trust and help turn more of them into paying customers.

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4.8/5RATED ONTrustpilot
Concept website with a modern home, sample lead and traffic charts, and a smiling male professional at his laptop.
Concept website and sample charts · Not client results
The problem

Your website should win customers.
Not create more work.

When your website holds the business back, these frustrations start to feel familiar.

Visitors arrive. Enquiries don’t.

People browse your website, but leave without calling, booking or buying.

Every small edit needs a developer.

Changing a price or adding a service means another request, wait and invoice.

Your site makes customers wait.

Pages drag on mobile. Potential customers leave before they see what you offer.

A redesign feels like a risk.

You want a better website, but worry about losing Google rankings and existing leads.

Sound familiar? Here’s what we do about it

What we build

The right website for your next step.

From your first business website to a new online store, find the support your project needs.

Business websites

Small business web design that makes your services clear and gives customers a straightforward way to get in touch.

Learn more

Landing pages

Focused landing page design that connects your campaign to one clear action: an enquiry, a booking or a purchase.

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Ecommerce websites

Ecommerce website design that helps shoppers explore your products, find the details they need and move to checkout.

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UI/UX design

Clear navigation and thoughtful page layouts that help visitors find what they need without second-guessing their next step.

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Website redesigns & migrations

Website redesign services with a plan for your existing content, URLs and customer journeys before anything moves.

Learn more

Care plans & maintenance

Ongoing website maintenance to keep content current and address the fixes that would otherwise sit on your to-do list.

Learn more
Platforms

The right platform for your business.
Not just the easiest one for us.

WordPress is our specialty—not our default answer. We recommend a platform around your goals, budget and the people who will manage it.

WordPressOur specialty

WordPress

Best for service businesses and content-led websites that need flexible pages and regular updates.

  • Your team wants to edit pages and publish content.
  • You need room to add features as the business grows.
  • You have a plan for hosting, updates and maintenance.
ShopifyWooCommerce

Shopify / WooCommerce

Best for ecommerce. Choose Shopify for hosted store management, or WooCommerce for a WordPress-based shop.

  • Selling products is your website’s main job.
  • Your catalogue, payments and shipping guide the choice.
  • You want the running costs and upkeep explained upfront.

Custom / Headless builds

Best when your workflows or content needs call for a tailored build rather than a standard website setup.

  • You need specific integrations or customer journeys.
  • You want content managed separately from the storefront.
  • You can support ongoing development and maintenance.

Already on another platform? Let’s review what’s working before recommending a move.

Our build standard

Five standards in every website we ship.

A faster, safer, higher-performing website that’s built to be found and convert — for everyone.

01

Fast

Loads quickly so visitors stay and engage.

Optimised images and lean page code

02

SEO-ready

Built to be found on Google and AI search.

Page titles, metadata and clear structure

03

Conversion-built

Designed to turn visitors into customers.

Clear calls to action and simple enquiry paths

04

Secure

Hardened and maintained to keep your business safe.

HTTPS and platform-specific security checks

05

Accessible

Usable by everyone, on every device.

Keyboard navigation, labels and contrast checks

Conversion-first

Designed to sell.
Not just to look good.

Conversion-first design helps visitors understand your offer, feel confident in your business and take the next step—without making them work for it.

  • One page, one job

    Give each page a clear purpose and a next step visitors can spot.

  • Planned around how your customers buy

    Answer their questions in the order they need to make a decision.

  • Trust built into every scroll

    Place genuine reviews, relevant work and clear service details where doubts arise.

  • Friction removed before launch

    Check mobile layouts, navigation and enquiry forms for avoidable obstacles.

A clear path from first visit to next step
How your website supports the buyer journeyAwareness: explain what you do. Consideration: answer questions. Decision: build confidence with real proof. Action: make an enquiry, booking or purchase easy.AwarenessExplain what you doHelp the right visitor recognise a fit.ConsiderationAnswer the questionsMake services and options clear.DecisionBuild confidenceShow real proof and what happens next.ActionMake the next step easyOffer a clear enquiry, booking or checkout.
One connected system

Your website is the hub.
Everything else plugs into it.

Web design, SEO, paid ads, AI chatbots and automation work together
as one system — built around your traffic, leads and customers.

Your
Website

The hub for traffic,
leads and revenue.

SEO

Helps the right people discover your website through search.

Paid Ads

Connects targeted campaigns to relevant landing pages.

AI Chatbots

Answers common questions and helps visitors take the next step.

Automation

Routes website enquiries into your team’s follow-up workflow.

One team. One strategy. Every channel feeding the same website.

See How It Works Together Opens an email to discuss the services your business needs.
AI chatbots, built in

A website that
talks back — and
books the meeting.

Turn website visits into useful conversations with an AI chatbot that greets, qualifies and helps prospects book calls automatically.

  • Greets visitors, 24/7

    Answers common questions and keeps the conversation open, day and night.

  • Qualifies leads before they reach you

    Asks what they need and captures the right information for your team.

  • Books calls and follows up automatically

    With integrations configured, syncs with your calendar and can send confirmations and reminders.

See the chatbot service
Berankify AIYour 24/7 website assistant
DEMO PREVIEW

Illustrative conversation · No messages are sent

Visitor 10:24 AM · sample

Hi, I’m looking for a new website.
Can you tell me more about your services?

Berankify AI 10:24 AM · sample

Of course! We design and build websites that help businesses connect with customers. Would you like to explore our services or book a quick call with our team?

Visitor 10:25 AM · sample

Let’s book a call.

Berankify AI · sample confirmationGreat! I’ve booked you in.

Your selected calendar time — demo booking

You’ll receive a confirmation email shortly. Is there anything else you’d like to know?

Powered by Berankify AI

New lead
captured
Call booked
automatically
Follow-up
sent
Illustrative workflow · Not a live chat or client transcript
Built for AI search

Websites built for AI-search discovery.

Clear content. Accessible pages. Consistent business information.
The foundations for being understood by search engines and AI tools.

Clean schema & entity markup

Relevant structured data and consistent business details help describe your services clearly. Markup matches the content visitors can actually see.

llms.txt and AI crawler access

We review robots.txt, sitemaps and crawler access. Where useful, an optional llms.txt file offers a content guide—not a requirement for AI visibility.

Answer-ready content structure

Clear headings, direct answers and relevant FAQs make your information easier to navigate and understand—for people and search systems.

Checks across AI engines

Review relevant queries in ChatGPT, Perplexity, Gemini and Copilot to identify visibility gaps. Results vary; no ranking or citation is guaranteed.

How it works

From first call to launch — a process you can see.

Your website delivered in seven days, with a clear step at every stage.
This schedule starts once scope, content and access are ready; timely feedback keeps launch on track.

  1. 01

    Discover

    Day 1

    We learn about your business, your goals and your audience to set the right direction.

    • Kick-off and goals
    • Page plan and content checklist
    • Scope and launch checklist
  2. 02

    Design

    Days 2–3

    We shape the look and page layouts around your brand and what visitors need to do.

    • Homepage and key page layouts
    • Brand colours and typography
    • Consolidated design feedback
  3. 03

    Build

    Days 4–5

    We turn the agreed design into working pages and connect the tools in your project scope.

    • Responsive page development
    • Agreed forms and integrations
    • Page titles and search foundations
  4. 04

    Test & QA

    Day 6

    We review the site across devices and browsers before you approve it for launch.

    • Mobile and browser testing
    • Form, link and speed checks
    • Final content and launch approval
  5. 05

    Launch & Grow

    Day 7

    We prepare the agreed launch and handover, with next steps for ongoing support.

    • Go-live and domain checks
    • Website access and handover
    • Support and next-step plan
Is this for you?

Three kinds of projects we do best.

Different goals, the same focus — a high-performing website that helps you grow.

Starting fresh

Needed whenYou’re launching a new business or need a website from scratch.

  • Strategy and site structure
  • Custom design and development
  • SEO and AI-search foundations

A good fit: You want to launch with a strong foundation for long-term growth.

Start here

Redesigning what you have

Needed whenYour current website feels outdated, underperforms, or is hard to manage.

  • UX review and conversion strategy
  • Modern, on-brand design
  • Migration planning and SEO checks

A good fit: You like your brand but need a better-performing, easier-to-manage website.

Start here

Growing and need more

Needed whenYou’re getting traffic and want more leads, sales, or market share.

  • Conversion-focused improvements
  • New features and integrations
  • Ongoing optimisation and support

A good fit: You’re ready to scale and want a strategic partner, not just a website build.

Start here
Project spotlights

Real websites. Clearer customer journeys.

Explore two live projects from our portfolio and the design decisions you can see for yourself.

Design walkthroughs, not measured performance case studies. No traffic or revenue uplift is claimed.

iCleaning — Cleaning Services live homepage screenshot

Live project homepageFrom the Berankify portfolio

iCleaning — Cleaning Services

Home Services

The live cleaning-services project gives visitors a prominent appointment button, separate service navigation and a visible quote request. The homepage introduces the offer with a full-width cleaning image.

✓Appointment CTA
✓Service navigation
✓Quote request
Explore live project ↗ (opens in a new tab)
Business Consultant Website live homepage screenshot

Live project homepageFrom the Berankify portfolio

Business Consultant Website

Consulting & Business

The consulting project combines a bold split-layout introduction with service information, case-study navigation and a callback section. Visitors can explore the offer before choosing a contact route.

✓Split-layout hero
✓Service sections
✓Callback section
Explore live project ↗ (opens in a new tab)

From clutter to clarity

An illustrative starting point beside the actual iCleaning project. The left-hand concept is not this business’s previous website.

  • A clear service-led headline
  • A prominent appointment button
  • Separate services and contact navigation
WELCOME TO OUR WEBSITE

Home | About us | More information | Services | Contact

Cleaning services

Lots of information.
No clear next step.
Everything competes for attention.

Illustrative concept only
Before concept
Actual iCleaning project homepage with appointment call to actionActual project
iCleaning — actual project, illustrative comparison
Drag to compare design approaches. This is not a documented client before-and-after.
Total transparency

You’ll see what your website brings in.

Traffic, enquiries and website health in one clear report — with tracking and a reporting schedule agreed in your plan.

What your report covers · Illustrative dashboard, not live client data

Website traffic

Monthly view

Illustrative chart · not client data

Visits & sourcesvisits this month
Monthly trendvs. previous month

Leads overview

Monthly view

Illustrative chart · not client data

Qualified enquiriesnew leads this month
Monthly trendvs. previous month

Phone calls

Monthly view

Illustrative chart · not client data

Tracked callstracked calls this month
Monthly trendvs. previous month

Form submissions

Monthly view

Illustrative chart · not client data

Completed formssubmissions this month
Monthly trendvs. previous month

Site health checks

Monthly view

Illustrative chart · not client data

Availabilitymeasured uptime
Issues to resolveissues requiring attention

Search rankings

Monthly view

Illustrative chart · not client data

Tracked keywordskeywords tracked
Position changesranking changes

Plain-English reports. Clear metrics. Practical next steps.Understand what’s working and where to focus next. Reporting depends on the tracking and services in your plan.

Why Berankify

Why businesses choose Berankify.

A strategic website, plus SEO, paid ads, chatbots and automation — planned around the same business goals.

One team for web, SEO, ads, chatbots & automation.

Connect your website and marketing around one customer journey, with the services agreed for your project.

Clarity on ownership.

Agree website handover, account access and content ownership upfront, including any third-party licences.

Plain-English reporting.

Understand what is being measured and why. Agree the reporting scope and update schedule with your team.

Website project options: what to discuss before choosing a provider
FeatureBerankifyFreelancerDIY templateTypical agency
Strategy before designPlanned in discoveryDepends on scopeYou plan or hire helpDepends on scope
Conversion-focused designPart of design planningDepends on expertiseYou configureDepends on scope
SEO + AI-search foundationsBuild-readiness checksConfirm deliverablesDepends on setupConfirm deliverables
Web, ads, chatbots & automationAvailable in agreed scopeDepends on servicesSeparate setup neededDepends on services
Post-launch supportAgree a support planConfirm support termsPlatform / plan dependentConfirm support terms
Reporting & accountabilityAgree scope and cadenceConfirm owner and cadenceYou manage reportingConfirm owner and cadence

A scope checklist, not a rating of other providers. Services vary by provider and plan. Berankify deliverables, licences, ongoing support and reporting are confirmed in your proposal; not every service is included in every website build.

Explore our work

Different industries. One accountable team.

From finance and software to events and healthcare, explore the projects behind our approach. These are portfolio previews, not team portraits.

Clutch

5.0 / 5

Rating supplied by Berankify

Google

4.9 / 5

Rating supplied by Berankify

Trustpilot

4.8 / 5

Rating supplied by Berankify

Questions, answered

Everything you’re wondering,
answered honestly.

Straight answers about pricing, timelines, ownership, SEO, AI search and what it’s like to work with Berankify.

How much does a website cost?

Website pricing depends on page count, content, platform and integrations. Tell us what you need and we will define the deliverables and quote before work begins. Hosting, licences and ongoing services are considered separately in the proposal.

How long does it take?

Our website delivery schedule is seven days once the agreed scope, content and access are ready. Discovery is on day one, design on days two and three, build on days four and five, testing on day six and launch on day seven. Larger or custom requirements need an agreed timeline.

Will I own my website?

Ownership, admin access and handover are set out in your proposal. Third-party software, fonts, plugins and hosting remain subject to their own licences. Review these terms before the project starts so you know what you receive and which services renew.

Will I lose my Google rankings in a redesign?

A redesign can affect rankings. We plan around important pages, existing URLs, redirects and search metadata, then check the site after launch. No redesign can guarantee unchanged rankings, but careful migration planning helps manage the risk.

Which platform will you build on?

We recommend a platform around your content, editing needs and integrations. WordPress is our specialty; ecommerce and custom builds are scoped around the project. The platform and any recurring costs are agreed before development.

Do you write the content?

Content responsibilities are agreed before the seven-day schedule starts. You supply accurate business information, services and approved brand assets; any copywriting, editing or content migration needs to be included in the scope.

What happens after launch?

Launch includes agreed access and handover steps. Maintenance, backups, updates and further improvements can be covered through a separate support plan. Your proposal defines the ongoing services rather than assuming they are all included.

Will my site be ready for AI search?

We build around clear content, relevant structured data and crawler access. These foundations help search systems understand the site, but they do not guarantee rankings, AI mentions or citations. A broader GEO programme can be scoped separately.

How do revisions work?

We gather feedback at the design and pre-launch review stages. Revision rounds and approval deadlines are agreed in the proposal. New pages or features beyond the original scope may change the quote or delivery schedule.

How do we start?

Send your website URL, business goals and a favourite project from our portfolio. We will review the requirements, agree the scope and prepare a proposal. Once content and access are ready, we can plan your seven-day build.